There has been great debate about politics' place in fashion and traditionally, the fashion industry has maintained a rather apolitical stance. Considering the U.S.'s political climate in the surrounding months of the 2016 presidential election, during 2017 fashion weeks in London, Milan, New York, Paris and São Paulo amongst others, many designers took the opportunity to take political stances leveraging their platforms and influence to reach the masses.
In the fashion industry, intellectual property is not enforced as it is within the film industry and music industry. Robert Glariston, an intellectual property expert, mentioned in a fashion seminar held in LA[which?] that "Copyright law regarding clothing is a current hot-button issue in the industry. We often have to draw the line between designers being inspired by a design and those outright stealing it in different places." To take inspiration from others' designs contributes to the fashion industry's ability to establish clothing trends. For the past few years, WGSN has been a dominant source of fashion news and forecasts in encouraging fashion brands worldwide to be inspired by one another. Enticing consumers to buy clothing by establishing new trends is, some have argued, a key component of the industry's success. Intellectual property rules that interfere with this process of trend-making would, in this view, be counter-productive. On the other hand, it is often argued that the blatant theft of new ideas, unique designs, and design details by larger companies is what often contributes to the failure of many smaller or independent design companies.
Benefits of primary research is specific information about a fashion brand's consumer is explored. Surveys are helpful tools; questions can be open-ended or closed-ended. A negative factor surveys and interviews present is that the answers can be biased, due to wording in the survey or on face-to-face interactions. Focus groups, about 8 to 12 people, can be beneficial because several points can be addressed in depth. However, there are drawbacks to this tactic, too. With such a small sample size, it is hard to know if the greater public would react the same way as the focus group. Observation can really help a company gain insight on what a consumer truly wants. There is less of a bias because consumers are just performing their daily tasks, not necessarily realizing they are being observed. For example, observing the public by taking street style photos of people, the consumer did not get dressed in the morning knowing that would have their photo taken necessarily. Through observation patterns can be seen, helping trend forecasters know what their target market needs and wants.
This was GREAT content and really helpful. I had already instinctually gone towards a few of the set up things, and the good content idea. Thank you for validating that long posts with good content are good things- I have had many people coach me in the opposite direction. My posts have a lot of content and are long, so I’m glad to hear that I’m not breaking every rule in the book. Thanks for the networking ideas, I had not seen these before.
The best fashion blogs don't just give you incredible style advice—they give you inspiration. Fashion blogs engage you in interesting content and provide new ideas on the subject of fashion and the surrounding creative world. Sure, everyone wants great outfit ideas for their saved Instagram section and dream wardrobes, but fashion isn't just about looking perfect. It can be an expression of who you are and how you want to represent yourself in the world. Now, if that's a little too deep for you, fear not. Our roundup of the best fashion blogs is a mix of serious and lighthearted takes on style.
Thanks for visiting Fashion and Style Police. My name is Stella, a 30 something year old from Cheshire. I am the author of 'How To Cash In as a Blogger', Freelance Writer and Social Media Manager, Fashion, Beauty and Lifestyle Blogger. I also manage Blogger Outreach campaigns for various clients. I hope you enjoy reading my posts as much as I enjoy writing them.
Vogue, founded in the United States in 1892, has been the longest-lasting and most successful of the hundreds of fashion magazines that have come and gone. Increasing affluence after World War II and, most importantly, the advent of cheap color printing in the 1960s, led to a huge boost in its sales and heavy coverage of fashion in mainstream women's magazines, followed by men's magazines in the 1990s. One such example of Vogue's popularity is the younger version, Teen Vogue, which covers clothing and trends that are targeted more toward the "fashionista on a budget". Haute couture designers followed the trend by starting ready-to-wear and perfume lines which are heavily advertised in the magazines and now dwarf their original couture businesses. A recent development within fashion print media is the rise of text-based and critical magazines which aim to prove that fashion is not superficial, by creating a dialogue between fashion academia and the industry. Examples of this trend are: Fashion Theory (1997) and Vestoj (2009). Television coverage began in the 1950s with small fashion features. In the 1960s and 1970s, fashion segments on various entertainment shows became more frequent, and by the 1980s, dedicated fashion shows such as Fashion Television started to appear. FashionTV was the pioneer in this undertaking and has since grown to become the leader in both Fashion Television and new media channels. The Fashion Industry is beginning to promote their styles through Bloggers on social media's. Vogue specified Chiara Ferragni as "blogger of the moment" due to the rises of followers through her Fashion Blog, that became popular.
Getting controversy right is difficult. While getting controversial on your blog is an excellent way to get your readers talking and to get blood pumping. When addressing a tough topic, you run the risk of not communicating exactly what you mean, coming off the wrong way, missing the point, offending, etc. Here, post titles are especially important. Often times because with controversy often attracts trolls, and if your post title doesn't exactly reflect your point, you run the risk that the trolls will bomb your post with nasty comments without actually reading the post, or worse, looking for a way to twist your words. This post, when I read the title, I took a deep breath. Knowing how hot this topic is, and also knowing how the body image conversation has focused on a particular body type in the past few years, I could see frustration.
The four major current fashion capitals are acknowledged to be Paris, Milan, New York City, and London, which are all headquarters to the greatest fashion companies and are renowned for their major influence on global fashion. Fashion weeks are held in these cities, where designers exhibit their new clothing collections to audiences. A succession of major designers such as Coco Chanel and Yves Saint-Laurent have kept Paris as the center most watched by the rest of the world, although haute couture is now subsidized by the sale of ready-to-wear collections and perfume using the same branding.
Though there had been distribution of dressed dolls from France since the 16th century and Abraham Bosse had produced engravings of fashion in the 1620s, the pace of change picked up in the 1780s with increased publication of French engravings illustrating the latest Paris styles. By 1800, all Western Europeans were dressing alike (or thought they were); local variation became first a sign of provincial culture and later a badge of the conservative peasant.
Internet technology such as online retailers and social media platforms have given way for trends to be identified, marketed and sold immediately. Styles and trends are easily conveyed online to attract the trendsetters. Posts on Instagram or Facebook can easily increase awareness about new trends in fashion, which subsequently may create high demand for specific items or brands, new "buy now button" technology can link these styles with direct sales.
In fact, Thomas’s connection with fashion stems, in part, from her personal biography. — Anne Showalter, Smithsonian, "The Fierce Pride and Passion of Rhinestone Fashion," 9 Aug. 2019 Since Palmer started hosting the show last year, she’s spoken to leaders and influencers, in industries that run the gamut from culinary arts and fashion to Hollywood and politics. — Renee Morad, NBC News, "The podcast that's inspiring women to pursue positions in leadership," 8 Aug. 2019 For older students, animal prints can be used to make a bold fashion statement such as in a leopard print dress or cheetah print pants. — Tyra Mcclung, courant.com, "Back to school in style: Here’s what’s trending this fall," 7 Aug. 2019 Anything But Classic Chanel is a fashion house known for many things, but its quilted purses are its most sought-after pieces. — Christian Allaire, Vogue, "Kylie Jenner’s Chanel Bag Is Anything But Classic," 5 Aug. 2019 More head-turning pieces are piled on top, including dramatic chandeliers collected through the years, porcelain vases from China, 1920s privacy screens, and even textiles from the Louis Vuitton fashion house. — Chadner Navarro, Condé Nast Traveler, "A New Hotel Is Embracing the Laid-Back Eastern Side of the Algarve," 26 July 2019 Designer Giorgio Armani, the sole shareholder of his eponymous, 41-year-old Italian fashion house, is streamlining the far-reaching company, in reaction to sales falling for a third year. — Robert Williams, Fortune, "Giorgio Armani’s Restructuring his Fashion Empire," 26 July 2019 Givenchy is the nephew of the fashion house's founder, Hubert de Givenchy. — Carrie Goldberg, Harper's BAZAAR, "Scarlett Johansson's Engagement Ring Is One of The Chicest We've Ever Seen," 24 July 2019 Shortly after, the fashion house and Dapper Dan began working together on a line, and a collaborative collection between the two debuted in 2018](https://fashionista.com/2018/07/gucci-dapper-dan-collection-clothing-accessories). — Lauren Rearick, Teen Vogue, "Dapper Dan Addressed Why Black-Owned Fashion Brands Don't Get Support On “The Breakfast Club”," 12 July 2019